/* ============================================================
   Arshad Hossain — v2 design system
   Dark end-to-end · left-aligned grid · Geist + Hanken Grotesk
   Scoped to the redesigned homepage. style.css still serves
   the other pages until this rolls out site-wide.
   ============================================================ */

:root {
  /* Two faces only, site-wide. Geist sets every heading and display
     number; Hanken Grotesk does everything else, including the small
     uppercase labels that used to be monospace. */
  --font-display: 'Geist', -apple-system, BlinkMacSystemFont, sans-serif;
  --font-body: 'Hanken Grotesk', -apple-system, BlinkMacSystemFont, sans-serif;

  /* Surfaces — near-black, warmed slightly so it never reads blue */
  --bg: #0b0b0c;
  --bg-raise: #111113;
  --bg-raise-2: #161618;
  --line: rgba(255, 255, 255, 0.07);
  --line-strong: rgba(255, 255, 255, 0.14);

  /* Text — warm off-white, not pure #fff */
  --text: #ece9e5;
  --text-mid: #9c9791;
  --text-faint: #6d6a66;

  /* Accent — vermillion, lifted for legibility on near-black.
     --accent-deep is the original brand value, used behind white text. */
  --accent: #e0673f;
  --accent-deep: #c44020;
  --accent-dim: rgba(224, 103, 63, 0.14);
  --accent-line: rgba(224, 103, 63, 0.3);

  /* SEO cases read green, also lifted for dark */
  --green: #4ba777;
  --green-dim: rgba(75, 167, 119, 0.13);

  --wrap: 1220px;
  --gutter: 32px;
  --section-y: 128px;
}

*, *::before, *::after { box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  margin: 0;
  background: var(--bg);
  color: var(--text);
  font-family: var(--font-body);
  font-size: 17px;
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
}

/* Geist owns every heading and every display number. Everything not
   listed here inherits Hanken Grotesk from body. */
h1, h2, h3, h4, h5, h6,
.hero-stat-num,
.work-client,
.svc-name,
.article-title,
.promise-title,
.byline-name {
  font-family: var(--font-display);
}

img { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }

.wrap {
  max-width: var(--wrap);
  margin: 0 auto;
  padding: 0 var(--gutter);
}

/* ————— MOTION —————
   Everything here is guarded three ways, because an earlier build's
   scroll animation left blank screens and made the site feel broken:
     1. Hidden states apply only under .js, which motion.js sets. No JS,
        or a script error, and every element renders fully visible.
     2. motion.js force-reveals everything after 2s no matter what.
     3. prefers-reduced-motion disables the lot. */

@keyframes rise {
  from { opacity: 0; transform: translateY(18px); }
  to   { opacity: 1; transform: none; }
}

@keyframes drift {
  0%, 100% { transform: translate(0, 0) scale(1); }
  50%      { transform: translate(-46px, 34px) scale(1.09); }
}

@keyframes pulse {
  0%   { box-shadow: 0 0 0 0 rgba(224, 103, 63, 0.45); }
  70%  { box-shadow: 0 0 0 10px rgba(224, 103, 63, 0); }
  100% { box-shadow: 0 0 0 0 rgba(224, 103, 63, 0); }
}

/* Hero entrance — a plain CSS animation, so it always completes. */
.hero .status,
.hero h1,
.hero-lede,
.hero-stats,
.hero-ctas,
.hero-viz,
.page-hero .eyebrow,
.page-hero h1,
.page-hero-sub {
  animation: rise 0.75s cubic-bezier(0.2, 0.7, 0.3, 1) both;
}
.hero h1, .page-hero h1        { animation-delay: 0.07s; }
.hero-lede, .page-hero-sub     { animation-delay: 0.14s; }
.hero-stats                    { animation-delay: 0.21s; }
.hero-ctas                     { animation-delay: 0.28s; }
.hero-viz                      { animation-delay: 0.34s; animation-duration: 1s; }

/* Scroll reveal — hidden state gated behind .js */
.js .reveal { opacity: 0; transform: translateY(22px); }
.js .reveal.in {
  opacity: 1;
  transform: none;
  transition: opacity 0.55s ease, transform 0.55s cubic-bezier(0.2, 0.7, 0.3, 1);
}

/* Cascade the cards inside a section as it arrives */
.js .reveal.in .work-card,
.js .reveal.in .svc-card,
.js .reveal.in .quote,
.js .reveal.in .article {
  animation: rise 0.55s cubic-bezier(0.2, 0.7, 0.3, 1) both;
}
.js .reveal.in .work-card:nth-child(1),
.js .reveal.in .svc-card:nth-child(1),
.js .reveal.in .quote:nth-child(1),
.js .reveal.in .article:nth-child(1) { animation-delay: 0.05s; }
.js .reveal.in .work-card:nth-child(2),
.js .reveal.in .svc-card:nth-child(2),
.js .reveal.in .quote:nth-child(2),
.js .reveal.in .article:nth-child(2) { animation-delay: 0.13s; }
.js .reveal.in .work-card:nth-child(3),
.js .reveal.in .svc-card:nth-child(3),
.js .reveal.in .quote:nth-child(3),
.js .reveal.in .article:nth-child(3) { animation-delay: 0.21s; }
.js .reveal.in .svc-card:nth-child(4) { animation-delay: 0.29s; }
.js .reveal.in .svc-card:nth-child(5) { animation-delay: 0.37s; }
.js .reveal.in .svc-card:nth-child(6) { animation-delay: 0.45s; }

/* Reading progress, blog posts only */
.progress {
  position: fixed;
  top: 0;
  left: 0;
  height: 2px;
  width: 0;
  background: var(--accent);
  z-index: 100;
  transition: width 0.1s linear;
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .js .reveal,
  .js .reveal.in { opacity: 1; transform: none; transition: none; }
  *, *::before, *::after {
    animation: none !important;
    transition-duration: 0.01ms !important;
  }
}

/* ————— SHARED PIECES ————— */

.eyebrow {
  display: flex;
  align-items: center;
  gap: 14px;
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--text-faint);
  margin: 0 0 26px;
}
.eyebrow::before {
  content: '';
  width: 34px;
  height: 1px;
  background: var(--line-strong);
  flex: none;
}

.section-head {
  display: flex;
  align-items: flex-end;
  justify-content: space-between;
  gap: 40px;
  margin-bottom: 64px;
}

.section-title {
  font-size: clamp(2rem, 4vw, 3.15rem);
  line-height: 1.03;
  letter-spacing: -0.032em;
  font-weight: 700;
  margin: 0;
  max-width: 20ch;
}

.section-link {
  font-family: var(--font-body);
  font-size: 13px;
  color: var(--text-mid);
  white-space: nowrap;
  padding-bottom: 6px;
  border-bottom: 1px solid transparent;
  transition: color 0.2s, border-color 0.2s;
}
.section-link:hover { color: var(--accent); border-bottom-color: var(--accent-line); }

.accent { color: var(--accent); }

/* ————— NAV ————— */

nav {
  position: sticky;
  top: 0;
  z-index: 50;
  background: rgba(11, 11, 12, 0.78);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  border-bottom: 1px solid var(--line);
  transition: background 0.3s, border-color 0.3s;
}
/* Condenses once you start scrolling */
nav.scrolled {
  background: rgba(11, 11, 12, 0.94);
  border-bottom-color: var(--line-strong);
}

nav .wrap {
  display: flex;
  align-items: center;
  gap: 56px;
  height: 72px;
  transition: height 0.3s cubic-bezier(0.2, 0.7, 0.3, 1);
}
nav.scrolled .wrap { height: 58px; }

.nav-name {
  font-family: var(--font-body);
  font-size: 15px;
  font-weight: 500;
  letter-spacing: -0.01em;
  color: var(--text);
}
.nav-name span { color: var(--text-faint); }

.nav-links {
  display: flex;
  align-items: center;
  gap: 36px;
  list-style: none;
  margin: 0;
  padding: 0;
  /* Span the remaining width so the CTA can be pushed to the far right,
     instead of the whole bar bunching up on the left. */
  flex: 1;
}

/* The CTA is always the last item — hold it hard right, clear of the menu */
.nav-links > li:last-child { margin-left: auto; }

.nav-links a {
  font-family: var(--font-body);
  font-size: 13px;
  color: var(--text-mid);
  transition: color 0.2s;
}
.nav-links a:hover { color: var(--text); }
.nav-links a .num { color: var(--text-faint); margin-right: 7px; font-size: 11px; }

/* Primary action — filled, so it reads as a button rather than a
   fourth menu item. Matches the hero CTA. */
.nav-cta {
  font-family: var(--font-body);
  font-size: 13px;
  font-weight: 500;
  padding: 10px 20px;
  border: 1px solid var(--accent-deep);
  border-radius: 5px;
  background: var(--accent-deep);
  color: #fff;
  white-space: nowrap;
  transition: background 0.2s, border-color 0.2s, transform 0.2s, box-shadow 0.2s;
}
.nav-cta:hover {
  background: #d64c26;
  border-color: #d64c26;
  color: #fff;
  transform: translateY(-1px);
  box-shadow: 0 6px 18px -6px rgba(196, 64, 32, 0.6);
}

.nav-toggle {
  display: none;
  margin-left: auto;
  background: none;
  border: 1px solid var(--line-strong);
  border-radius: 4px;
  color: var(--text);
  padding: 7px 9px;
  cursor: pointer;
}

/* ————— HERO ————— */

.hero {
  position: relative;
  padding: 132px 0 116px;
  overflow: hidden;
}

/* Warm glow off the top-right, keeps the black from going flat */
.hero::after {
  content: '';
  position: absolute;
  top: -280px;
  right: -180px;
  width: 900px;
  height: 760px;
  background: radial-gradient(ellipse at center, rgba(196, 64, 32, 0.17), transparent 66%);
  pointer-events: none;
  z-index: 0;
  animation: drift 20s ease-in-out infinite;
  /* nudged by cursor position in motion.js */
  translate: var(--gx, 0) var(--gy, 0);
  transition: translate 0.5s cubic-bezier(0.2, 0.7, 0.3, 1);
}

.hero .wrap { position: relative; z-index: 1; }

.hero-grid {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(0, 400px);
  gap: 72px;
  align-items: center;
}

/* ————— HERO RESULTS PANEL —————
   Floating card that cycles three real campaigns. Decorative, so it is
   aria-hidden and dropped entirely below 1040px. */

.hero-viz { perspective: 1400px; }

.viz {
  position: relative;
  transform: rotateY(-13deg) rotateX(7deg) rotate(-1.2deg);
  transform-style: preserve-3d;
  animation: float 7.5s ease-in-out infinite;
  /* nudged by cursor in motion.js */
  rotate: var(--vr, 0deg);
  transition: rotate 0.6s cubic-bezier(0.2, 0.7, 0.3, 1);
}

/* Warm bloom sitting behind the card */
.viz::before {
  content: '';
  position: absolute;
  inset: -18% -14%;
  background: radial-gradient(ellipse at 55% 45%, rgba(224, 103, 63, 0.28), transparent 68%);
  filter: blur(26px);
  z-index: -1;
}

@keyframes float {
  0%, 100% { translate: 0 0; }
  50%      { translate: 0 -16px; }
}

.viz-card {
  background: linear-gradient(160deg, #17171a 0%, #101012 62%);
  border: 1px solid var(--line-strong);
  border-radius: 14px;
  padding: 20px 22px 18px;
  box-shadow:
    0 40px 80px -24px rgba(0, 0, 0, 0.85),
    inset 0 1px 0 rgba(255, 255, 255, 0.06);
}

.viz-head {
  display: flex;
  align-items: center;
  gap: 9px;
  padding-bottom: 15px;
  margin-bottom: 18px;
  border-bottom: 1px solid var(--line);
}
.viz-dot {
  width: 6px;
  height: 6px;
  border-radius: 50%;
  background: var(--green);
  flex: none;
  animation: pulse 2.4s ease-out infinite;
}
.viz-src {
  font-size: 11px;
  letter-spacing: 0.13em;
  text-transform: uppercase;
  color: var(--text-faint);
}
.viz-badge {
  margin-left: auto;
  font-size: 9.5px;
  font-weight: 600;
  letter-spacing: 0.16em;
  color: var(--accent);
  border: 1px solid var(--accent-line);
  border-radius: 3px;
  padding: 3px 7px;
}

/* Slides stack; only the active one is laid out */
.viz-stage { position: relative; min-height: 236px; }

.viz-slide {
  position: absolute;
  inset: 0;
  opacity: 0;
  visibility: hidden;
  transform: translateY(10px);
  transition: opacity 0.5s ease, transform 0.5s cubic-bezier(0.2, 0.7, 0.3, 1);
}
.viz-slide.is-on {
  opacity: 1;
  visibility: visible;
  transform: none;
}

.viz-label {
  font-size: 11px;
  letter-spacing: 0.13em;
  text-transform: uppercase;
  color: var(--text-faint);
  margin: 0 0 10px;
}
.viz-value {
  font-family: var(--font-display);
  font-size: 3rem;
  font-weight: 700;
  letter-spacing: -0.04em;
  line-height: 1;
  color: var(--text);
  margin: 0 0 10px;
  font-variant-numeric: tabular-nums;
}
.viz-delta {
  font-size: 12.5px;
  color: var(--accent);
  margin: 0 0 24px;
}
.viz-delta.seo { color: var(--green); }

.viz-chart { width: 100%; height: 84px; display: block; }
.viz-line {
  fill: none;
  stroke: var(--accent);
  stroke-width: 2;
  stroke-linecap: round;
  stroke-linejoin: round;
  stroke-dasharray: 400;
  stroke-dashoffset: 400;
}
.viz-area { fill: rgba(224, 103, 63, 0.13); opacity: 0; }
.viz-chart.seo .viz-line { stroke: var(--green); }
.viz-chart.seo .viz-area { fill: rgba(75, 167, 119, 0.12); }

.viz-slide.is-on .viz-line { animation: draw 1.4s cubic-bezier(0.4, 0, 0.2, 1) 0.15s forwards; }
.viz-slide.is-on .viz-area { animation: fadeArea 1s ease 0.7s forwards; }

@keyframes draw    { to { stroke-dashoffset: 0; } }
@keyframes fadeArea { to { opacity: 1; } }

.viz-bars {
  display: flex;
  align-items: flex-end;
  gap: 7px;
  height: 84px;
}
.viz-bars i {
  flex: 1;
  height: var(--h);
  border-radius: 3px 3px 0 0;
  background: linear-gradient(to top, var(--accent-deep), var(--accent));
  transform-origin: bottom;
  scale: 1 0;
}
.viz-slide.is-on .viz-bars i { animation: grow 0.55s cubic-bezier(0.2, 0.8, 0.3, 1) forwards; }
.viz-bars i:nth-child(1) { animation-delay: 0.10s; }
.viz-bars i:nth-child(2) { animation-delay: 0.16s; }
.viz-bars i:nth-child(3) { animation-delay: 0.22s; }
.viz-bars i:nth-child(4) { animation-delay: 0.28s; }
.viz-bars i:nth-child(5) { animation-delay: 0.34s; }
.viz-bars i:nth-child(6) { animation-delay: 0.40s; }
.viz-bars i:nth-child(7) { animation-delay: 0.46s; }
.viz-bars i:nth-child(8) { animation-delay: 0.52s; }

@keyframes grow { to { scale: 1 1; } }

.viz-foot {
  font-size: 11px;
  letter-spacing: 0.06em;
  color: var(--text-faint);
  margin: 14px 0 0;
}

.viz-tabs {
  display: flex;
  gap: 6px;
  margin-top: 18px;
  padding-top: 16px;
  border-top: 1px solid var(--line);
}
.viz-tabs span {
  height: 2px;
  flex: 1;
  border-radius: 2px;
  background: var(--line-strong);
  transition: background 0.4s;
}
.viz-tabs span.is-on { background: var(--accent); }

.status {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--font-body);
  font-size: 12px;
  letter-spacing: 0.05em;
  color: var(--text-mid);
  margin: 0 0 30px;
}
.status::before {
  content: '';
  width: 7px;
  height: 7px;
  border-radius: 50%;
  background: var(--accent);
  animation: pulse 2.4s ease-out infinite;
}

.hero h1 {
  /* Two explicit lines via <br>; sized so the longer second line fits
     without wrapping to a third down to ~1100px. */
  font-size: clamp(2.15rem, 4.6vw, 3.85rem);
  line-height: 1.06;
  letter-spacing: -0.034em;
  font-weight: 700;
  margin: 0 0 34px;
}

.hero-lede {
  font-size: 1.12rem;
  line-height: 1.62;
  color: var(--text-mid);
  max-width: 56ch;
  margin: 0 0 46px;
}
.hero-lede strong { color: var(--text); font-weight: 500; }

.hero-stats {
  display: flex;
  flex-wrap: wrap;
  gap: 0;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  margin: 0 0 46px;
  max-width: 720px;
}
.hero-stat {
  flex: 1 1 0;
  min-width: 150px;
  padding: 26px 30px 26px 0;
}
.hero-stat + .hero-stat {
  padding-left: 30px;
  border-left: 1px solid var(--line);
}
.hero-stat-num {
  font-size: 2rem;
  font-weight: 700;
  letter-spacing: -0.03em;
  color: var(--accent);
  margin: 0 0 4px;
  line-height: 1;
}
.hero-stat-label {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.09em;
  text-transform: uppercase;
  color: var(--text-faint);
  margin: 0;
  line-height: 1.5;
}

.hero-ctas { display: flex; flex-wrap: wrap; gap: 14px; }

.btn {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--font-body);
  font-size: 13.5px;
  padding: 14px 24px;
  border-radius: 4px;
  border: 1px solid transparent;
  transition: background 0.2s, border-color 0.2s, color 0.2s, transform 0.2s;
}
.btn-primary {
  background: var(--accent-deep);
  color: #fff;
  border-color: var(--accent-deep);
}
.btn-primary:hover { background: #d64c26; border-color: #d64c26; transform: translateY(-1px); }
.btn-ghost { border-color: var(--line-strong); color: var(--text); }
.btn-ghost:hover { border-color: var(--accent); color: var(--accent); }

/* ————— SECTIONS ————— */

section.band { padding: var(--section-y) 0; }
section.band + section.band { border-top: 1px solid var(--line); }

/* ————— WORK CARDS ————— */

.work-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 28px;
}

.work-card {
  display: flex;
  flex-direction: column;
  background: var(--bg-raise);
  border: 1px solid var(--line);
  border-radius: 8px;
  overflow: hidden;
  transition: border-color 0.25s, transform 0.25s, background 0.25s;
}
.work-card:hover {
  border-color: var(--line-strong);
  background: var(--bg-raise-2);
  transform: translateY(-3px);
}

.work-shot {
  width: 100%;
  /* height:auto is required — the img width/height attributes otherwise
     win over aspect-ratio and the screenshots render at full height. */
  height: auto;
  aspect-ratio: 16 / 10;
  object-fit: cover;
  object-position: top center;
  border-bottom: 1px solid var(--line);
  background: var(--bg-raise-2);
  filter: saturate(0.9) brightness(0.93);
  transition: filter 0.35s, transform 0.5s cubic-bezier(0.2, 0.7, 0.3, 1);
}
.work-card:hover .work-shot {
  filter: saturate(1) brightness(1);
  transform: scale(1.045);
}

.work-body { padding: 24px 24px 26px; display: flex; flex-direction: column; flex: 1; }

.work-meta {
  display: flex;
  align-items: center;
  gap: 10px;
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.09em;
  text-transform: uppercase;
  color: var(--accent);
  margin: 0 0 12px;
}
.work-meta.seo { color: var(--green); }
.work-meta .num { color: var(--text-faint); }

.work-client {
  font-size: 1.22rem;
  font-weight: 600;
  letter-spacing: -0.022em;
  margin: 0 0 10px;
}

.work-result {
  color: var(--text-mid);
  font-size: 0.97rem;
  line-height: 1.6;
  margin: 0 0 22px;
}
.work-result strong { color: var(--text); font-weight: 600; }

.work-cta {
  font-family: var(--font-body);
  font-size: 12.5px;
  color: var(--text-faint);
  margin-top: auto;
  transition: color 0.2s;
}
.work-card:hover .work-cta { color: var(--accent); }

/* ————— SERVICES (dashed grid, after khalidfarhan.com) ————— */

.svc-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0;
  border-top: 1px dashed var(--line-strong);
  border-left: 1px dashed var(--line-strong);
}

.svc-card {
  position: relative;
  padding: 38px 34px 54px;
  border-right: 1px dashed var(--line-strong);
  border-bottom: 1px dashed var(--line-strong);
  transition: background 0.22s;
}
.svc-card:hover { background: rgba(255, 255, 255, 0.02); }

.svc-num {
  font-family: var(--font-body);
  font-size: 11.5px;
  letter-spacing: 0.1em;
  color: var(--text-faint);
  margin: 0 0 22px;
}
.svc-name {
  font-size: 1.24rem;
  font-weight: 600;
  letter-spacing: -0.024em;
  margin: 0 0 12px;
}
.svc-desc {
  color: var(--text-mid);
  margin: 0;
  font-size: 0.97rem;
  line-height: 1.62;
}
.svc-arrow {
  position: absolute;
  right: 26px;
  bottom: 24px;
  font-family: var(--font-body);
  font-size: 14px;
  color: var(--text-faint);
  transition: color 0.22s, transform 0.22s;
}
.svc-card:hover .svc-arrow { color: var(--accent); transform: translate(2px, -2px); }

/* ————— LATEST ARTICLES ————— */

.articles { border-top: 1px solid var(--line); }

.article {
  display: block;
  padding: 34px 0;
  border-bottom: 1px solid var(--line);
  transition: background 0.2s;
}
.article:hover { background: rgba(255, 255, 255, 0.016); }

.article-cat {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--accent);
  margin: 0 0 12px;
}
.article-title {
  font-size: clamp(1.35rem, 2.4vw, 1.9rem);
  font-weight: 600;
  letter-spacing: -0.028em;
  line-height: 1.2;
  margin: 0 0 12px;
  max-width: 34ch;
  transition: color 0.2s;
}
.article:hover .article-title { color: var(--accent); }
.article-desc {
  color: var(--text-mid);
  margin: 0 0 16px;
  max-width: 78ch;
  font-size: 1rem;
}
.article-meta {
  font-family: var(--font-body);
  font-size: 11.5px;
  color: var(--text-faint);
  margin: 0;
}
.article-meta span { margin: 0 10px; }

/* ————— MARKETING INSIGHTS (centred, after khalidfarhan.com) ————— */

.insights {
  padding: var(--section-y) 0;
  border-top: 1px solid var(--line);
  text-align: center;
}
.insights .eyebrow { justify-content: center; }
.insights .eyebrow::after {
  content: '';
  width: 34px;
  height: 1px;
  background: var(--line-strong);
  flex: none;
}
.insights h2 {
  font-size: clamp(1.9rem, 3.8vw, 3rem);
  line-height: 1.06;
  letter-spacing: -0.032em;
  font-weight: 700;
  margin: 0 auto 20px;
  max-width: 20ch;
}
.insights-sub {
  color: var(--text-mid);
  max-width: 52ch;
  margin: 0 auto 38px;
}

.pills {
  display: flex;
  flex-wrap: wrap;
  justify-content: center;
  gap: 10px;
  margin: 0 0 40px;
  padding: 0;
  list-style: none;
}
.pills li {
  font-family: var(--font-body);
  font-size: 12px;
  color: var(--text-mid);
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  padding: 8px 16px;
}

/* ————— TESTIMONIALS ————— */

.quotes { display: grid; grid-template-columns: repeat(3, 1fr); gap: 28px; }

.quote {
  border: 1px solid var(--line);
  border-radius: 8px;
  padding: 30px 28px;
  background: var(--bg-raise);
  display: flex;
  flex-direction: column;
}
.quote-mark {
  font-family: var(--font-body);
  color: var(--accent);
  font-size: 22px;
  line-height: 1;
  margin: 0 0 18px;
}
.quote-text {
  margin: 0 0 26px;
  font-size: 1.02rem;
  line-height: 1.62;
  color: var(--text);
}
.quote-who { margin-top: auto; padding-top: 20px; border-top: 1px solid var(--line); }
.quote-name { margin: 0; font-weight: 600; font-size: 0.97rem; }
.quote-role {
  margin: 3px 0 0;
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.05em;
  color: var(--text-faint);
  line-height: 1.5;
}

/* ————— CURRENTLY + BACKGROUND ————— */

.currently {
  display: flex;
  align-items: flex-end;
  justify-content: space-between;
  gap: 40px;
  margin-bottom: 76px;
}
.currently h2 {
  font-size: clamp(1.7rem, 3.2vw, 2.5rem);
  letter-spacing: -0.03em;
  line-height: 1.1;
  font-weight: 700;
  margin: 0 0 12px;
}
.currently p { margin: 0; color: var(--text-mid); }

.path-grid {
  display: grid;
  grid-template-columns: minmax(0, 0.85fr) minmax(0, 1fr);
  gap: 72px;
}
.path-copy p { color: var(--text-mid); margin: 0 0 20px; }
.path-copy strong { color: var(--text); font-weight: 600; }

.roles { list-style: none; margin: 0; padding: 0; border-top: 1px solid var(--line); }
.role {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  gap: 24px;
  padding: 18px 0;
  border-bottom: 1px solid var(--line);
}
.role-title { margin: 0; font-weight: 500; font-size: 1rem; }
.role-where { margin: 4px 0 0; color: var(--text-faint); font-size: 0.9rem; }
.role-year {
  font-family: var(--font-body);
  font-size: 11.5px;
  color: var(--text-faint);
  white-space: nowrap;
}

/* ————— CONTACT ————— */

.contact-band {
  padding: var(--section-y) 0;
  border-top: 1px solid var(--line);
  background: var(--bg-raise);
  position: relative;
  overflow: hidden;
}
.contact-band::after {
  content: '';
  position: absolute;
  bottom: -320px;
  left: 50%;
  transform: translateX(-50%);
  width: 900px;
  height: 620px;
  background: radial-gradient(ellipse at center, rgba(196, 64, 32, 0.15), transparent 68%);
  pointer-events: none;
}
.contact-band .wrap { position: relative; z-index: 1; }

.contact-grid {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
  gap: 72px;
  align-items: start;
}
.contact-grid h2 {
  font-size: clamp(2rem, 4vw, 3.15rem);
  line-height: 1.04;
  letter-spacing: -0.032em;
  font-weight: 700;
  margin: 0 0 20px;
  max-width: 14ch;
}
.contact-copy { color: var(--text-mid); margin: 0 0 30px; max-width: 46ch; }

.contact-direct {
  font-family: var(--font-body);
  font-size: 13px;
  color: var(--text-mid);
  margin: 0;
}
.contact-direct a { color: var(--accent); border-bottom: 1px solid var(--accent-line); }
.contact-direct a:hover { color: var(--text); border-bottom-color: var(--text); }

.contact-form { display: grid; gap: 18px; }
.field label {
  display: block;
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.11em;
  text-transform: uppercase;
  color: var(--text-faint);
  margin-bottom: 8px;
}
.field input,
.field textarea {
  width: 100%;
  background: var(--bg);
  border: 1px solid var(--line-strong);
  border-radius: 5px;
  color: var(--text);
  font-family: inherit;
  font-size: 0.97rem;
  padding: 13px 15px;
  transition: border-color 0.2s, background 0.2s;
}
.field textarea { min-height: 132px; resize: vertical; }
.field input::placeholder,
.field textarea::placeholder { color: var(--text-faint); }
.field input:focus,
.field textarea:focus {
  outline: none;
  border-color: var(--accent);
  background: var(--bg-raise-2);
}
.contact-form .btn { justify-content: center; }

/* ————— FOOTER ————— */

footer {
  border-top: 1px solid var(--line);
  padding: 38px 0;
}
footer .wrap {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 20px;
  flex-wrap: wrap;
}
.footer-left {
  font-family: var(--font-body);
  font-size: 12px;
  color: var(--text-faint);
  margin: 0;
}
.footer-right { display: flex; gap: 26px; }
.footer-right a {
  font-family: var(--font-body);
  font-size: 12px;
  color: var(--text-mid);
  transition: color 0.2s;
}
.footer-right a:hover { color: var(--accent); }

/* ————— SUBPAGE HERO ————— */

.page-hero {
  position: relative;
  padding: 96px 0 72px;
  border-bottom: 1px solid var(--line);
  overflow: hidden;
}
.page-hero::after {
  content: '';
  position: absolute;
  top: -300px;
  right: -160px;
  width: 820px;
  height: 700px;
  background: radial-gradient(ellipse at center, rgba(196, 64, 32, 0.14), transparent 66%);
  pointer-events: none;
}
.page-hero .wrap { position: relative; z-index: 1; }
.page-hero h1 {
  font-size: clamp(2.1rem, 4.6vw, 3.6rem);
  line-height: 1.04;
  letter-spacing: -0.034em;
  font-weight: 700;
  margin: 0 0 20px;
  max-width: 18ch;
}
.page-hero-sub {
  color: var(--text-mid);
  font-size: 1.08rem;
  max-width: 58ch;
  margin: 0;
}

.crumb {
  font-family: var(--font-body);
  font-size: 11.5px;
  color: var(--text-faint);
  margin: 0 0 26px;
}
.crumb a { color: var(--text-mid); }
.crumb a:hover { color: var(--accent); }
.crumb span { margin: 0 8px; }

/* ————— BLOG POST ————— */

.post-wrap { max-width: 760px; margin: 0 auto; padding: 0 var(--gutter); }

.post-head { padding: 84px 0 0; }
.post-head h1 {
  font-size: clamp(2rem, 4.2vw, 3.15rem);
  line-height: 1.07;
  letter-spacing: -0.034em;
  font-weight: 700;
  margin: 0 0 22px;
}
.post-standfirst {
  font-size: 1.16rem;
  line-height: 1.6;
  color: var(--text-mid);
  margin: 0 0 34px;
}

.byline {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 14px;
  padding: 22px 0;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  margin-bottom: 50px;
}
.byline-name { margin: 0; font-weight: 600; font-size: 0.97rem; }
.byline-role {
  margin: 2px 0 0;
  font-family: var(--font-body);
  font-size: 11px;
  color: var(--text-faint);
  letter-spacing: 0.04em;
}
.byline-dates {
  margin-left: auto;
  font-family: var(--font-body);
  font-size: 11.5px;
  color: var(--text-faint);
  text-align: right;
  line-height: 1.7;
}

.prose { font-size: 1.06rem; line-height: 1.75; color: var(--text-mid); }
.prose h2 {
  font-size: clamp(1.5rem, 2.8vw, 2rem);
  line-height: 1.15;
  letter-spacing: -0.03em;
  font-weight: 700;
  color: var(--text);
  margin: 56px 0 18px;
}
.prose h3 {
  font-size: 1.2rem;
  letter-spacing: -0.02em;
  font-weight: 600;
  color: var(--text);
  margin: 38px 0 12px;
}
.prose p { margin: 0 0 22px; }
.prose strong { color: var(--text); font-weight: 600; }
.prose a { color: var(--accent); border-bottom: 1px solid var(--accent-line); }
.prose a:hover { color: var(--text); border-bottom-color: var(--text); }
.prose ul, .prose ol { margin: 0 0 22px; padding-left: 22px; }
.prose li { margin-bottom: 10px; }
.prose li::marker { color: var(--text-faint); }

.callout {
  border-left: 2px solid var(--accent);
  background: var(--bg-raise);
  padding: 22px 26px;
  margin: 0 0 26px;
  border-radius: 0 6px 6px 0;
}
.callout p { margin: 0; }
.callout p + p { margin-top: 14px; }
.callout-label {
  font-family: var(--font-body);
  font-size: 10.5px;
  letter-spacing: 0.15em;
  text-transform: uppercase;
  color: var(--accent);
  margin: 0 0 10px !important;
}

.data-table {
  width: 100%;
  border-collapse: collapse;
  margin: 0 0 26px;
  font-size: 0.95rem;
}
.data-table th, .data-table td {
  text-align: left;
  padding: 12px 14px;
  border-bottom: 1px solid var(--line);
}
.data-table th {
  font-family: var(--font-body);
  font-size: 10.5px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--text-faint);
  font-weight: 500;
}
.data-table td:first-child { color: var(--text); }
.table-scroll { overflow-x: auto; }

.sources {
  margin-top: 60px;
  padding-top: 30px;
  border-top: 1px solid var(--line);
}
.sources h2 { font-size: 1.05rem; margin: 0 0 16px; }
.sources ol { padding-left: 20px; margin: 0; font-size: 0.94rem; }
.sources li { margin-bottom: 10px; color: var(--text-faint); }

.author-box {
  display: flex;
  gap: 20px;
  align-items: flex-start;
  margin-top: 44px;
  padding: 28px;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--bg-raise);
}
.author-box p { margin: 0 0 10px; font-size: 0.96rem; }
.author-box p:last-child { margin: 0; }
.author-box .byline-name { font-size: 1.05rem; }

.post-cta {
  margin-top: 44px;
  padding: 34px;
  border: 1px solid var(--accent-line);
  border-radius: 8px;
  background: var(--accent-dim);
}
.post-cta h2 {
  font-size: 1.45rem;
  letter-spacing: -0.026em;
  margin: 0 0 10px;
  color: var(--text);
}
.post-cta p { margin: 0 0 20px; color: var(--text-mid); }

/* ————— CASE STUDY (v2) —————
   Wider than a blog post, because dashboard screenshots need the room. */

.case-wrap { max-width: 980px; margin: 0 auto; padding: 0 var(--gutter); }

.metrics {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(148px, 1fr));
  border-top: 1px solid var(--line);
  border-left: 1px solid var(--line);
  margin: 0 0 40px;
}
.metric {
  padding: 22px 20px;
  border-right: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}
.metric-value {
  font-family: var(--font-display);
  font-size: 1.85rem;
  font-weight: 700;
  letter-spacing: -0.032em;
  line-height: 1;
  color: var(--accent);
  margin: 0 0 7px;
}
.metric.seo .metric-value { color: var(--green); }
.metric-label {
  font-size: 10.5px;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--text-faint);
  margin: 0;
  line-height: 1.55;
}

figure.shot { margin: 0 0 32px; }
figure.shot img {
  width: 100%;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--bg-raise-2);
}
figure.shot figcaption {
  font-size: 11.5px;
  letter-spacing: 0.05em;
  color: var(--text-faint);
  margin-top: 11px;
}

.shot-row {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 22px;
  margin-bottom: 32px;
}
.shot-row figure.shot { margin: 0; }

.stack {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin: 0 0 32px;
  padding: 0;
  list-style: none;
}
.stack li {
  font-size: 12px;
  color: var(--text-mid);
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  padding: 7px 14px;
}
.stack li b { color: var(--text); font-weight: 500; }

/* ————— FORM PAGES ————— */

.form-layout {
  display: grid;
  grid-template-columns: minmax(0, 0.85fr) minmax(0, 1fr);
  gap: 80px;
  align-items: start;
  padding: var(--section-y) 0;
}

.form-aside h2 {
  font-size: clamp(1.6rem, 3vw, 2.2rem);
  line-height: 1.1;
  letter-spacing: -0.03em;
  margin: 0 0 18px;
}
.form-aside > p { color: var(--text-mid); margin: 0 0 34px; }

.promise { list-style: none; margin: 0; padding: 0; }
.promise li {
  padding: 18px 0;
  border-top: 1px solid var(--line);
}
.promise li:last-child { border-bottom: 1px solid var(--line); }
.promise-title {
  margin: 0 0 5px;
  font-weight: 600;
  font-size: 1rem;
  display: flex;
  align-items: baseline;
  gap: 12px;
}
.promise-title::before {
  content: attr(data-n);
  font-family: var(--font-body);
  font-size: 11px;
  color: var(--accent);
}
.promise-desc { margin: 0 0 0 30px; color: var(--text-mid); font-size: 0.95rem; }

.form-card {
  border: 1px solid var(--line);
  border-radius: 10px;
  background: var(--bg-raise);
  padding: 34px;
}
.form-grid { display: grid; gap: 20px; }
.field-row {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 20px;
}

.field select {
  width: 100%;
  background: var(--bg);
  border: 1px solid var(--line-strong);
  border-radius: 5px;
  color: var(--text);
  font-family: inherit;
  font-size: 0.97rem;
  padding: 13px 15px;
  appearance: none;
  background-image: linear-gradient(45deg, transparent 50%, var(--text-faint) 50%),
                    linear-gradient(135deg, var(--text-faint) 50%, transparent 50%);
  background-position: calc(100% - 19px) 21px, calc(100% - 14px) 21px;
  background-size: 5px 5px, 5px 5px;
  background-repeat: no-repeat;
}
.field select:focus { outline: none; border-color: var(--accent); }
.field select:invalid { color: var(--text-faint); }

/* Service chips — real checkboxes, styled as pills */
.chips { display: flex; flex-wrap: wrap; gap: 9px; }
.chip input {
  position: absolute;
  opacity: 0;
  width: 0;
  height: 0;
}
.chip span {
  display: inline-block;
  font-family: var(--font-body);
  font-size: 12px;
  color: var(--text-mid);
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  padding: 8px 15px;
  cursor: pointer;
  transition: border-color 0.18s, color 0.18s, background 0.18s;
}
.chip input:checked + span {
  border-color: var(--accent);
  color: var(--accent);
  background: var(--accent-dim);
}
.chip input:focus-visible + span { outline: 2px solid var(--accent); outline-offset: 2px; }

/* Honeypot — hidden from people, visible to bots */
.hp {
  position: absolute;
  left: -9999px;
  width: 1px;
  height: 1px;
  overflow: hidden;
}

.form-note {
  font-size: 0.86rem;
  color: var(--text-faint);
  margin: 0;
  line-height: 1.6;
}

.form-status {
  display: none;
  border-radius: 6px;
  padding: 14px 16px;
  font-size: 0.94rem;
  margin: 0;
}
.form-status.show { display: block; }
.form-status.ok {
  border: 1px solid rgba(75, 167, 119, 0.4);
  background: var(--green-dim);
  color: var(--green);
}
.form-status.err {
  border: 1px solid var(--accent-line);
  background: var(--accent-dim);
  color: var(--accent);
}

.contact-side { list-style: none; margin: 34px 0 0; padding: 0; }
.contact-side li { padding: 16px 0; border-top: 1px solid var(--line); }
.contact-side li:last-child { border-bottom: 1px solid var(--line); }
.contact-side dt {
  font-family: var(--font-body);
  font-size: 10.5px;
  letter-spacing: 0.15em;
  text-transform: uppercase;
  color: var(--text-faint);
  margin-bottom: 6px;
}
.contact-side dd { margin: 0; font-weight: 500; }
.contact-side dd a { color: var(--accent); }
.contact-side dd a:hover { color: var(--text); }

/* ————— RESPONSIVE ————— */

/* Below this the copy needs the full width, so the panel goes */
@media (max-width: 1040px) {
  .hero-grid { grid-template-columns: 1fr; gap: 0; }
  .hero-viz { display: none; }
}

@media (max-width: 1000px) {
  .work-grid, .quotes, .svc-grid { grid-template-columns: repeat(2, 1fr); }
  .path-grid, .contact-grid { grid-template-columns: 1fr; gap: 48px; }
  .form-layout { grid-template-columns: 1fr; gap: 52px; }
}

@media (max-width: 720px) {
  :root { --gutter: 22px; --section-y: 78px; }

  .nav-links {
    display: none;
    position: absolute;
    top: 72px;
    left: 0;
    right: 0;
    flex-direction: column;
    align-items: flex-start;
    gap: 0;
    background: var(--bg-raise);
    border-bottom: 1px solid var(--line);
    padding: 8px 22px 18px;
  }
  .nav-links.open { display: flex; }
  .nav-links li { width: 100%; }
  /* Undo the desktop right-push inside the stacked dropdown */
  .nav-links > li:last-child { margin-left: 0; }
  .nav-links li a { display: block; padding: 13px 0; }
  .nav-links .nav-cta {
    display: block;
    margin-top: 12px;
    text-align: center;
    padding: 13px 20px;
  }
  .nav-toggle { display: block; }
  nav .wrap { gap: 0; }
  /* Dropdown hangs off the bar, which shrinks once scrolled */
  nav.scrolled .nav-links { top: 58px; }

  .hero { padding: 76px 0 68px; }
  .hero h1 { max-width: none; }
  .hero-stat, .hero-stat + .hero-stat {
    flex: 1 1 100%;
    padding: 18px 0;
    border-left: none;
  }
  .hero-stat + .hero-stat { border-top: 1px solid var(--line); }
  .hero-ctas .btn { flex: 1 1 100%; justify-content: center; }

  .section-head, .currently {
    flex-direction: column;
    align-items: flex-start;
    gap: 18px;
    margin-bottom: 40px;
  }

  .work-grid, .quotes { grid-template-columns: 1fr; gap: 20px; }

  .svc-grid { grid-template-columns: 1fr; }
  .svc-card { padding: 28px 22px 46px; }

  .article { padding: 26px 0; }

  .role { flex-direction: column; gap: 4px; }

  .shot-row { grid-template-columns: 1fr; gap: 18px; }
  .metrics { grid-template-columns: repeat(2, 1fr); }

  .post-head { padding-top: 52px; }
  .byline { margin-bottom: 36px; }
  .byline-dates { margin-left: 0; text-align: left; width: 100%; }
  .author-box { flex-direction: column; gap: 14px; padding: 22px; }
  .post-cta { padding: 24px; }
  .form-card { padding: 24px 20px; }
  .field-row { grid-template-columns: 1fr; gap: 20px; }
}